Managing Innovative Technology

Course summary

  • Mon 09 Jul 2018
  • 9:00am-5:00pm
  • Oxford
  • £495.00
  • Course code O17C611N1Y
  • Applications being accepted

Managing Innovative Technology


This Managing Innovative Technology course is aimed at those in translation or innovation roles in technology and research orientated organisations. 

Learn how organisations most effectively find, evaluate and process innovative technologies to realise their commercial value.

Discover the systems and context behind open innovation, licensing, accessing markets and patent/ IP strategy.

This course was developed in conjunction with Oxentia, Oxford’s Global Innovation Consultancy, and utilises Oxentia's experience of helping clients commercialise technology and IP in over fifty countries around the world.

Oxentia is the biggest technology transfer unit in Europe and has created over 100 companies. It is the highest university patent filer in the UK and currently manages a portfolio of over 1,500 patents.

This course can be taken separately or as part of a weekly discount fee package.

Details of the discount registration for Week 1

Details of the discount registration for Week 2

Programme details

This one-day course covers the essential knowledge for technology commercialisation.

It provides an overview of the organisational dynamics in acquiring and transferring technologies to the market. Participants will also develop their legal, technical and negotiating skills to build innovation capacity in their organisation.

  • Open innovation vs traditional approaches
  • Organisational and process factors
  • Licensing technology and negotiation
  • Intellectual property strategy
  • Exploring technology markets

Innovation Management & Entrepreneurship


  • To define Innovation
  • To go through models of innovation
  • Understand disruptive innovation


  • Understand the link between competitiveness and innovation
  • Understand how disruptive innovation is creating new markets

IP Management


  • What is IP?
  • Can you and should you protect using IPR?
  • What are the evaluation tools to help decision making


  • Appreciate the complexity of the patenting process
  • Be aware of the resource and strategic implications of patenting
  • Ability to evaluate beyond the technical evaluation criteria

Introduction to Licensing


  • An overview of the licensing process
  • Decisions around the circumstances in which licenses are appropriate
  • What is required of licensor and licensee


  • Understanding of the purpose of licensing
  • Nature and dynamics of partnerships that support licensing
  • Knowledge of partner needs in the license process

Finding Markets


  • Market research techniques
  • Functional analysis of technologies
  • End user and customer needs
  • Market research processes for radical technologies


  • Be able to analyse technologies in context of finding customers
  • Gain practical experience of analysing end user needs
  • Understand the difference between market data and market research
  • Be able to manage the specific needs of disruptive or innovative technologies that are creating new markets

Open Innovation


  • The knowledge economy argument for Open Innovation
  • How does it work?
  • Principle v practice: barriers and constraints in implementation
  • Legal structuring around the deal
  • How to establish connectivity to enable Open Innovation


  • Understand the differing organisational needs for those involved
  • Become literate in the types of frameworks and agreements that commonly support Open Innovation
  • Gain knowledge of how to implement an open innovation strategy
  • Be aware of the expectations and performance measures that work across multiples interests


















Participants who attend the full course will receive a Certificate of Attendance. The sample shown is an illustration only and the wording will reflect the course and dates attended.


Accommodation is available at the Rewley House Residential Centre, within the Department for Continuing Education, in central Oxford. The comfortable, en-suite, study-bedrooms come with tea- and coffee-making facilities, free Wi-Fi access and Freeview TV. Guests can take advantage of the excellent dining facilities and common room bar, where they may relax and network with others on the programme.


Standard course fee: £495.00


Pay immediately online by credit or debit card

Click the “book now” button on this webpage to pay online with a credit or debit card

Pay later with your preferred payment method

Send a completed application form to the course administrator by e-mail or post, and choose:

  • Request an invoice
  • BACS payment
  • Credit or debit card payment. Please do not send card details via email

Fees include course materials, tuition, refreshments and lunches. The price does not include accommodation.

All courses are VAT exempt.


This course can be taken separately or as part of a weekly discount fee package.

Details of the discount registration for Week 1

Details of the discount registration for Week 2


Dr Sarah Macnaughton


Operations Director, Oxentia Ltd

Sarah has 20 years’ experience in innovation consultancy, research and development, and commercialisation of technologies. At Oxentia since 2006, she has focused on: technology commercialisation for R&D clients including Cranfield University, University of Westminster and the Natural Environment Research Council (NERC); innovation policy and strategy development for clients such as ETPL (Singapore’s main commercialisation support body), Public Sector funding organisations and Universities (e.g. The South African Government, Cyprus RPF, University of Westminster and Cranfield); interim management (for the Waste & Resources Action Programme (WRAP); and on the development and delivery of commercialisation training programmes for universities worldwide.

Sarah’s PhD was in Microbial Ecology at the University of Newcastle in 1992. After three years in post-doctoral research at Newcastle she became the senior researcher at a US environmental analysis business.

Following this she joined the Centre for Environmental Biotechnology at the University of Tennessee before moving back to the UK in 2000 to join AEA Technology Environment. At AEA Technology Sarah worked on a number of projects including: Strategy Development for the Environment Research Funders’ Forum, regional management for the UK’s Knowledge Transfer Partnerships programme, research into bioremediation, and management of a UK site for contaminated land research.

Dr Nathan Pike


Director of Training, Oxentia Ltd

Nathan is a biological scientist by training with extensive experience in research, teaching and administration in Higher Education. Before joining Oxentia Ltd, he held the national role of Discipline Lead for Biological Sciences with the Higher Education Academy, undertaking consulting, training, and advisory work with large and diverse HE communities from across the disciplines within Science, Technology, Engineering and Mathematics. Nathan has a wealth of consultancy and training experience within Higher Education (HE) both in the UK and abroad. He previously worked for a number of years in academic and degree leadership capacities within the Department of Zoology at the University of Oxford. Earlier research roles included substantive posts at the École Normale Supérieure (Paris) and the University of Paris VI (Université Pierre et Marie Curie).

He is broadly interested in Higher Education in international contexts and has particular interests in delivering effective training and development to support institutions to foster innovation and entrepreneurship whilst also optimising technology transfer processes. Nathan has a formal teaching qualification (PGDip Learning and Teaching in Higher Education) from the University of Oxford, a PhD degree from the University of Cambridge, and graduate and undergraduate degrees from the University of Sydney. He is a Principal Fellow of the Higher Education Academy and a Fellow of the Society of Biology.


If you would like to discuss your application or any part of the application process before applying for this Managing Innovative Technology course, please contact:
Course Administrator
Tel: +44 (0)1865 286958


Level and demands

If you're uncertain whether this course is suitable for your requirements, please email us with any questions you may have.